Cloud 09
“Cloud Nine” describes a state of pure happiness – lightness, hope, lift.
But clouds have two sides.
They can darken the sky and settle heavily over a life.
For children and adolescents, this often happens quietly. In Germany, nearly one in six young people show significant psychological distress. Depression, anxiety, eating disorders and self-harm have risen markedly in recent years. And yet, the crisis often remains invisible.
Cloud Nine turns a symbol into a stance. Every ninth cloud sold — across all series –
becomes a donation piece. 100% of its proceeds go to a non-profit organization
dedicated to supporting the mental health
of children and young people.
What begins as an aesthetic object
becomes tangible support. Clouds should not only be beautiful. They should make something beautiful happen.